Case Study: Pump Mama Pump

THE TASK

We were challenged with the following:

- Develop Marketing Strategy for the book, “Pump Mama Pump.”


- Content Creation


- Social Media Management 

PMP_Preview_Full Feed.png

THE APPROACH


Market research to analyze consumer behavior, prime touchpoints, and opportunities to build engagement.

Use of UGC methods to develop robust content. Identifying and engaging target audience organically with no paid media or digital ads.

vincent-delegge-rfyg6MiiOHU-unsplash.jpg

THE RESULTS 

Scaled brand organically from 0- 5K+ 
loyal brand followers in less than 5 months.

Content Creation + Concept

case studies, brand strategy, social media managementLove Life MediaBook Marketing, content creation